Tuesday, August 10, 2010

Finding Toys with Google Maps

Toys"R"Us

Store locators are often pretty dull affairs. Obviously the most important aspect of a store locator is its functionality. A store locator must be easy to use and help customers find nearby stores as quickly as possible. But that is no reason why a store locator shouldn't look good as well.

Toys"R"Us have designed a Google Maps based store locator that combines ease of use with an attractive design. One of the main aspects of this design is the use of the Toys"R"Us logo as the map markers. Replacing the default Google Maps markers with the store logo not only improves the map's design but also helps to promote the store's brand.

The design of the map is also helped by the use of custom map controls for the map view selection and zoom control. Coupled with the attractive design is the map's ease of use. To find a Toys"R"Us store with the map all you have to do is enter your address or zip-code and press enter.

Hat-tip: Mapperz

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