Monday, August 03, 2015

Never Get Lost Again - Smiley Face

What3Words is the easiest way to share your location with friends and family. The What3Words location coding system divides the world into 57 trillion 3 x 3 meter squares. Each of those squares can be uniquely identified with just three words.

If you know the correct three words you can instantly find any location in the world. For example, if I tell you I'm currently at 'Joke, Pretty, Dated', all you have to do is append those three words to the What3Words URL - - and you can view a map of my location to within a few feet of accuracy.

Nothing could be easier! Or could it?

What3Emojis strips down the concept of What3Words to the bare bones.

The creator of the What3Emojis location sharing app realized that What3Words can cause problems in translation. For example, imagine I'm a CIA operative working undercover in Beijing and I inform my Chinese mole in the National People's Congress to meet me at Selling.Each.Whistle. Now, if my mole doesn't happen to know the Latin writing script, then he is going to think I'm just some crazy westerner, and will probably end up selling his secrets to the KGB instead.

What is needed in this context is a universal non-written form of communication - just like the emoji. That's right What3Emojis is a revolutionary new way of addressing the entire world using the only common language of the entire human race, the emoji.

With What3Emojis the Earth is divided into 4m x 4m squares which are randomly assigned a unique three-emoji combination. If you want to share your location with someone else all you need to do is share the three emojis assigned to that location.

The creators of What3Emojis have made it their life's goal to teach the world how to speak Emoji. They imagine that this task will take between 25 to 50 years. Imagine, in just half a century's time, thanks to What3Emojis, we will all live in a world where no-one will ever get lost again.
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