Friday, March 22, 2019

Britain's Most Expensive Wrong Turn

The UK is obsessed at the moment with the concept of expensive wrong turns. Which is why insurance company Quotezone has released a thinly veiled attack on Brexit in the form of an interactive map.

The Worst Places in the UK to Take a Wrong Turn purports to be an interactive map visualizing the worst 18 places in Britain to take a wrong turn or miss a junction on a motorway. The map shows the locations of each of these 18 most expensive wrong turns on the motorway network. For each of the 18 turns it also shows the total number of detour miles motorists will end up driving, the time needed to rectify the mistake and how much money the driver will have to pay for the extra fuel use caused by their mistake.

The worst place to take a wrong turn in the UK is on London's orbital motorway, the M25. If a driver misses the southbound exit on the M26 and accidentally ends up on the M25 then they will have to travel for another 18 miles to correct their course, adding 31 minutes onto their journey at a cost of £3.44.

Of course we all know that The Worst Places in the UK to Take a Wrong Turn is a clever metaphorical attack on the Brexit referendum. That wrong turn will cost a little more than £3.44.

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