Monday, October 31, 2011
Find a Golden McRib with Google Maps
Mcdonald's annual limited period only McRib is available again until November 14. To help promote the burger the company has released a Facebook game The Quest for the Golden McRib.
The Quest for the Golden McRib uses Google Maps to allow players to search for one of ten virtual golden McRibs which are hidden in various McDonald's restaurants around the world. The game is available as a Facebook game, in which you have to select a McDonald's restaurant from a Google Map and then complete quests and unlock clues, in order to find one of the golden McRib's.
As well as requiring players to select restaurants from Google Maps the game features a number of Google Maps Street View scenes between each quest.
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Labels:
marketing,
restaurants,
USA
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